Make integrated choices that design and deliver an impactful Communications capability.

Communications is a critical capability for the pension industry, as organizations navigate complex stakeholder environments, real-time information sharing and increasing pressure for transparency on a wide range of nuanced issues. Our Communications Strategy service helps leaders make clear choices about where and how communications will add value. Accelerated by Fuse’s proprietary research in this capability area, we consider Communications’ mandate, structure, processes, partnerships, technology, tactics, budget and key performance indicators (KPIs) – ensuring expectations of communications scope and impact are aligned and supported.

Define and align on your stakeholder ecosystem to enable effective stakeholder engagement.

At Fuse, we understand the unique challenges of the complex stakeholder environment that pensions and investment funds navigate. We have developed a proprietary approach to identifying and mapping the stakeholder ecosystem that considers organizations and individuals and their knowledge and influence – and identifies patterns among them. Once mapped, we help organizations develop detailed stakeholder engagement plans to achieve outcomes that support strategy. Our Stakeholder Mapping and Management services build institutional knowledge and alignment among participants as well as formalize efforts to engage with stakeholders to achieve their desired impact.

Craft and communicate compelling public narratives that articulate purpose, values, and strategy.

As institutional investors take an ever-growing role in the social and physical infrastructure of our society, it is imperative that the public narratives recognize and support this. Our Public Narrative Articulation service assists pension funds and institutional investors in creating clear, impactful narratives that resonate with their stakeholders. We work closely with clients to uncover their core values, strategic choices, and unique strengths and distil them down into powerful messages. By developing and refining public narrative, we work to ensure that the market, the media and mass audiences see a consistent, thoughtful and compelling vision, which earns our clients a license to operate. This includes creating key messages, storylines, and delivery coaching that effectively convey the organization’s purpose and direction. Our approach helps organizations build trust, enhance their reputation, and engage their audiences in meaningful ways.

Develop insightful annual reports to inform decision-making and demonstrate accountability.

Our Annual Reporting Support service provides comprehensive assistance in preparing and presenting annual reports that meet the highest standards of transparency and accountability. The annual report takes on many roles: financial disclosure, pensioner communication, annual highlights, and strategy explainer. It can help reframe the narrative in ways that more accurately reflect reality, if done correctly, and sometimes these competing objectives need to be reconciled to maximize the value of the product. We help pension funds and institutional investors collect, analyze, and present data in a clear and engaging manner, and align the overall approach to annual reporting to the organization’s strategy and stakeholders. Our services include report design, data analysis, stakeholder communication, and compliance with regulatory requirements. Annual reports that are clearly written, factually accurate and well-designed is not enough anymore. The most sophisticated investors use their annual reports as a tool to set the stage for future success.